Chek Out: MORE TO THE STORY with Sparrow Hall – What Is Transmedia? 4 Stars @sparrowhall

Via Scoop.it – Monetizing The Customer Experience

Transmedia storyteller and brand director Sparrow Hall defines transmedia storytelling, illustrating how a narrative can travel across multiple mediums, including books, ebooks, film, music and social networking sites.   wcntv Commentary:  Check out this great breakdown of Transmedia Storytelling.  As you may have guessed by now The Ultimate Customer Experience in monetizing that Story across platforms is called Transmedia Brandcasting.  Together new productions will be financed and the User Experience much more satisfying as Advertisers won’t rely on 30 Second Commercials to stop the Story Flow but meet their corporate Objectives for their Stock Holders to move product in the Branded Entertainment.  Sparrow Hall was featured on Platinum Rights for Africans a WCNTV Publication and upon review has a place across all of WCN Transmedia Properties.  There is MORE TO THE STORY.  Check it out at SPARROW HALL’S BLOG.
Via www.sparrowhall.com